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Exploring the new marketing : study guide, selected readings, case incidents, and other exercises
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Call.No : | HF5415 .F8
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Record.No : | 14938 [Book] |
Personal name : | Fulmer, Robert M |
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Title : | Exploring the new marketing : study guide, selected readings, case incidents, and other exercises |
Sub Title : | study guide, selected readings, case incidents, and other exercises |
Publishing : | New York, [ United States ] : Macmillan Publishing Co. Inc. , 1976 |
Description : | x, 220p : 25cm |
Subjects : | Marketing |
Related names : | Strang, Roger A |
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