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Marketing : basic concepts and decisions

Call.No : HF5415
.P7
Record.No : 21311  [Book]
Personal name : Pride, William M
Title : Marketing : basic concepts and decisions
Sub Title : basic concepts and decisions
Publishing : Boston, [ United States ] : Houghton Mifflin , 1985
Edition : 4
Description : xxix, 752p : illus ; 25cm
Biblio Notes : Includes index.
Subjects : Marketing
Related names : Ferrell, A. C
V,P,I,C TitleLocation  
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