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Principles of marketing

Call.No : HF5415
.K6
Record.No : 34929  [Book]
Personal name : Kotler, Philip
Title : Principles of marketing
Publishing : New Jersey, [ United States ] : Prentice Hall , 1996
Edition : 7
Description : xviii, 761p. : ill. ; 28cm
Biblio Notes : Includes index.
Subjects : Marketing
Related names : Armstrong, Gary
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