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Principles of marketing

Call.No :	HF5415 .K6
Record.No :	43932  [Book]
Personal name :	Kotler, Philip
Title :	Principles of marketing
Publishing :	New Jersey, [ United States ] : Prentice Hall International, Inc. , 1991
Edition :	5
Description :	xxiii, 711p. : ill. ; 28cm
Series :	The Prentice-Hall series in marketing
Biblio Notes :	incl.index & Bibl ref
Subjects :	Marketing
Related names :	Armstrong, Gary

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